How many copies has the FIFA / EA Sports FC series sold?

How to get close to this number

Multiply annualised releases by per-year sales. The series has shipped a new edition every year since the early 1990s, and a strong annual sports title sells in the millions to low tens of millions. Thirty editions at that rate compounds to a few hundred million, which is the right region — annual franchises accumulate totals that no single release could reach.

The business model point in the explanation is the one that matters more than the sales figure. Most revenue now comes from in-game card packs rather than from selling the game, which means unit sales have become a customer acquisition metric rather than the business itself. A sales total for a modern live-service title measures the door, not the room.

Franchise totals are also definitional. Does a re-release count, or a mobile version, or a regional edition with a different name? Publishers choose inclusive definitions when reporting to investors, and the series has since been renamed entirely, which complicates any continuous count. These are company disclosures rather than audited unit figures, and they should be read as such.